LICENSE YOUR TRADEMARK WITH MAXUS
Licensing is a good way to monetize the investment you've made in your trademarks by building up the goodwill associated with your mark, registering and maintaining your marks, and increasing the value of your brand in the marketplace. BUT, what happens if you license your mark and the licensee damages your hard-won reputation by offering inferior goods or services? What if the licensee takes your mark and uses it with goods or services you didn't authorize? What if the licensee fails to pay the agreed-upon royalties? This is why you need experienced attorneys to guide you through the licensing process and make sure you and your business are protected.
If you are ready to monetize your trademarks through licensing, MAXUS can help you identify likely licensees and guide you through the negotiation process. If you need to obtain a license from a trademark owner, we can help there too.
If you have a question about trademark licensing, call us at 972.661.9400 or contact us online today to schedule an appointment.